Stories are the programming language of culture. The stories people share in an organization reinforce the underlying beliefs and assumptions that shape the culture. To shift culture, reprogram it with new stories.
There are plenty of articles that define culture, explain what a high performance culture looks like and gives angles on creating culture. The purpose of this article is to provide direction for anyone tasked with creating culture change. It is assumed that you understand what culture is, you have decided to make a change, and you want to know how to successfully implement a culture change.