The interest in culture continues to grow but this growth comes with a proliferation in over-simplified and incorrect information about culture and culture change. CultureUniversity.com launched in 2014 to cut through this misinformation and it has grown to be a great resource for leaders and change agents to learn about organizational culture. Over 30 organizational culture enthusiasts and experts shared their insights in 2016.
10 posts garnered the highest traffic and my personal top insight from each post is captured in the list below.
Ask 10 random people in your organization “Who is our customer?” How many different answers would you get? Ideally, the answer is the same. There is only one customer. Your strategy, resources and goals and objectives must be aligned around a singularly defined customer.
Lack of customer clarity creates organizational challenges that extend far beyond customer service. A lack of clarity and alignment about the customer leads to confusion and uncertainty about critical organizational priorities. A consistent definition of customer, can break down silos, unlock lost productivity and empower your people.
Just as every person has a personality, every single organization on the planet already has a culture. But what people really mean when they say they want to embed culture at work is that they want to create a positive culture. One that, combined with the people and the products or services that are sold, makes for an entity that is bigger, stronger and more impactful than the sum of its parts. In my view, the route to achieving this elusive mix and cultivating it into whatever shape it may turn out to be, is best served by an ethos that supports and nurtures a concept that is an almost universal goal – happiness.
Leaders today know that employee engagement is the key to high performance, so let’s look below the surface and see what’s really involved in creating an engaged workforce. One definition of engagement includes both the aspects of emotional involvement and commitment. You will want to keep those two aspects in mind as you continue to read my comments on this critical subject and understand why “heart” matters so much when it comes to engagement.
A popular post I wrote for TLNT.com last year on organizational culture change is still on the first page of google search results for that topic.
I approached a training video company with course content based on that post and they felt culture is a topic best suited for top leaders. They explained that training video sales are higher if the content fits first line managers and individual contributors.
I explained the culture fundamentals that apply to top leaders also apply to work teams of any size since they are sub-cultures with behavior that’s also driven by cultural rules.
From that insight, the culture content was simplified and the WE WIN framework was born!